The Super Bowl is not just about touchdowns and tackles, it’s also a competition for advertisers seeking the world’s attention during the commercial breaks. I’m going to break down some of the most-loved ads from Super Bowl 2024.
Celebrity appearances: Big-name stars like Beyonce and Michael Cera made surprise appearances, adding a touch of humor to the Super Bowl ad lineup. With Beyoncé and her trying to break the internet and Michael Cera with his CeraVe commercial comparing it to his name, which was pretty smart.
Humor Takes the Stage: Laughter came from most living rooms as State Farm with their commercial of Arnold Schwarzenegger trying to say “neighbor” delivering funny humor. This ads proved that a good laugh is always a winner, leaving a lasting impression on the audience.
Heartwarming Stories: An ad from the car brand Kia had a little girl lighting up her backyard with a Kia car to show her grandpa her performance because he couldn’t make it to the real one at her event tugged at everyone’s heartstrings, a beautiful feeling that left us reaching for the tissues.
In a nutshell, Super Bowl 2024 ads were a mix of technology, emotional storytelling, thrilling showdowns, and laugh-out-loud humor. Whether you tuned in for the game or the commercials, these ads left a lasting mark on viewers, making Super Bowl 2024 another memorable chapter in advertising history like every other Super Bowl.
The most favorited Superbowl commercial was State Farm’s “Like a Good Neighbaaa,” starring Arnold Schwarzenegger and Danny DeVito, with a score of 6.68. This commercial had the most votes with Schwarzenegger saying the word “neighbor” incorrectly because of his voice making him say “neighbaa” which was hilarious to me as it was to the best of the world with the highest vote for best commercial in the 2024 Superbowl.
The second best commercial was Ben Affleck, Jennifer Lopez, and Matt Damon star in Dunkin’ Donuts Super Bowl commercial. Dunkin’ Donuts debuted the ad during the second quarter of the game where Ben tries to impress girlfriend Jennifer Lopez. The ad is for a new iced coffee drink that will be selling.